Figure skating queen, Kim Yu-na has been selected as the new model for Korean cosmetic brand It’S SKIN, the company said Monday.
Kim will start promoting the brand from February, and has also planned many offline activities.
|Figure skating queen, Kim Yu-na has been selected as the new model (It’S SKIN)|
“Kim is well suited for the brand which became one of top global beauty brands” said its brand official.
“Since she has a warm-hearted image due to her charity work, the brand which is showing constant growth is expected benefit from it.”
Kim who has gained international fame for her figure skating performances models for a lot of brands, including IT, jeweler, food, fashion and sports.
On Dec. 17, both Kim Yuna and actor Kim Soo-hyun were given the “2015 National Brand Award’ from the Institute of Nation Brand Promotion.
The Korea Herald